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In Silicon Valley, everyone makes bets. Founders bet years of their lives on finding product market fit, investors bet billions on the future value of ambitious startups, and executives bet that their strategies will increase a company’s prospects. Here, predicting the future is not a theoretical superpower, it’s part of the job.

"How Our Company Learned to Make Better Predictions About Everything" is from hbr.org, published on May 15, 2017.

©2017 by the President and Fellows of Harvard College, All Rights Reserved (P)2017 Audible, Inc.

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