Harvard Business Review, March 2006

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Sintesi dell'editore

This month's lead article is a must-hear, "Connect and Develop: Inside Procter & Gamble's New Model for Innovation." Two top P&G executives describe how the consumer products giant has successfully broken the R&D mold. Also, in "Managing Middlescence," three leading consultants - Ken Dychtwald, Robert Morison, and Tamara Erickson - offer great advice on managing mid-career employees. This edition also contains two OnPoint summaries: "Inside the Mind of the Chinese Consumer" and "Customer Value Propositions in Business Markets." And the March issue wraps up with a variety of shorter Executive Summaries.
©2006 by the President and Fellows of Harvard College, All Rights Reserved (P)2005 Audible Inc.

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