This month's issue of the Harvard Business Review looks into "Measuring the Strategic Readiness of Intangible Assets." The cover story describes a system to determine whether or not your company has the intangibles to execute your business strategy. In a special HBR List, we detail the top twenty "Breakthrough Ideas of 2004." The third article deals with the I.T. dilemma, and how you can straighten it out. Then, learn how to have an honest conversation about your business strategy, and why it's important. You'll also hear five executive summaries of this month's remaining articles.
©2004 by the President and Fellows of Harvard College, All Rights Reserved (P)2004 Audible Inc.
Cosa pensano gli ascoltatori di Harvard Business Review, February 2004
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