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Sintesi dell'editore

We know that becoming a successful professional coach is not just about knowing the best new techniques and processes. It's as much about how you use proven techniques to build your business. 

Unfortunately, most of the people who decide to become professional coaches get out of the business after only one year because they don't know these techniques and have trouble building client bases. Through the application of solid business principles and the unique marketing opportunities of what coaching offers clients, we can help you to build a successful professional coaching business. 

This book is divided into three parts as follows:

  • Getting Started 
  • Building Your Infrastructure 
  • How to Build your Clientele 

This book is derived from my Longevity Professional Coaching Manual, but the steps to take to build any professional coaching business are still the same.

©2014 Martin K. Ettington (P)2018 Martin K. Ettington

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