79. Where Your Owner Leads Are Coming From with Landon Murie of Goodjuju
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Do you know where your owner leads are actually coming from or are you just guessing?
In this episode, Marc Cunningham sits down with Landon Murie, Founder and CEO of Goodjuju Marketing, to discuss the results of a comprehensive marketing study analyzing where property management owner leads originate. Instead of relying on assumptions, Landon shares real data gathered from thousands of website visitors and lead submissions to uncover which marketing channels are producing results.
Marc and Landon explore how Google search compares to AI platforms like ChatGPT, why educational content continues to outperform generic marketing, and what property managers should be doing today to improve their online visibility. They also discuss Google's increasing emphasis on expertise, authority, and trust, along with practical SEO strategies that can help companies generate more qualified owner leads.
If you're looking to grow your property management company, this episode provides actionable marketing insights backed by real-world data not opinions.
Connect with Landon Murie:
Landon@gogoodjuju.com
https://gogoodjuju.com/pm-build/
Property Manager Websites - the highest performing property management website in the industry
Vendoroo- An always-on AI teammate to handle all aspects of maintenance
Enterprise Bank & Trust - Property Management banking specialists
Rentvine - the property management software you can trust
Lending One - real estate loans for investors
Reconcile Daily - corporate & trust accounting experts
PMbuild - Marc's education for property managers
Denver Property Management - Grace Property Management website
This podcast is produced by Two Brothers Creative.