The Print On Demand Playbook: Eight Months In. How Is The Taylor Acquisition Really Going?
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The Print On Demand Playbook: Eight Months In. How Is The Taylor Acquisition Really Going?
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๐๏ธ ๐๐ก๐ ๐๐ซ๐ข๐ง๐ญ ๐๐ง ๐๐๐ฆ๐๐ง๐ ๐๐ฅ๐๐ฒ๐๐จ๐จ๐ค: ๐๐ข๐ ๐ก๐ญ ๐๐จ๐ง๐ญ๐ก๐ฌ ๐๐ง. ๐๐จ๐ฐ ๐๐ฌ ๐ญ๐ก๐ ๐๐๐ฒ๐ฅ๐จ๐ซ ๐๐๐ช๐ฎ๐ข๐ฌ๐ข๐ญ๐ข๐จ๐ง ๐๐๐๐ฅ๐ฅ๐ฒ ๐๐จ๐ข๐ง๐ ?
In this episode of The Print On Demand Playbook, hosts Rusty Pepper and Maddy Alcala are joined by Nate Mullikin, the man overseeing Taylor Corporation's business identity, consumer products and print impressions divisions, for an honest and wide ranging conversation about what the acquisition of Order Mesh has actually looked like eight months in.
The short answer is better than expected. Nate admits they may have undervalued the opportunity, customer reception has been overwhelmingly positive, and the internal doors the acquisition has opened at Taylor are only just beginning to reveal themselves. Maddy clarifies the Guten versus Order Mesh question once and for all, Rusty talks about how the acquisition comes up on almost every single call he takes, and the three of them dig into AI, talent, technology decision paralysis and why businesses that are investing in automation right now are pulling ahead of the pack in a genuinely uncertain market.
There is also a story about Maddy chasing a taxi barefoot through the streets of Barcelona that is absolutely worth staying for.
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