🎙️ Building a Significant Athletic Department | Dr. Michael McFarland

On this episode of the Significant Coaching Podcast, Matt Rogers sits down with Dr. Michael McFarland, Athletic Director at Commonwealth University-Bloomsburg, for a powerful conversation on leadership, culture, and what it really takes to build a thriving athletic department.

Dr. McFarland shares the philosophy that drives Bloomsburg’s success—Recruit. Retain. Graduate.—and breaks down how that mindset shows up every day through relationships, accountability, and a relentless focus on the student-athlete experience.

From developing coaches to improving retention and academic success, this episode is a masterclass in building something that lasts—something that goes beyond wins and losses.

If you’re a coach, athletic director, or leader looking to create a stronger culture and more meaningful impact, this conversation delivers real, practical perspective you can apply immediately.

🎧 Listen at coachmattrogers.com/podcast
🎥 Watch at youtube.com/@CoachMattRogers

And don’t miss Part II, where we take this conversation into the recruiting landscape and what it means for today’s student-athletes and families.

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📆 To Schedule Matt Rogers to speak at your school or organization, you can schedule a discovery Zoom session here: https://calendly.com/mrogers_significantcoaching/speaking-inquiry-w-matt-rogers

📚 Books & Recruit’s Journals by Matt Rogers

Significant Recruiting: The Playbook for Prospective College Athletes
👉 https://amzn.to/3NbWP9S

Recruit’s Journal Series (Sport-Specific Editions):

⚽ Soccer Recruit’s Journal
👉 https://amzn.to/3M4PFDX

🏐 Volleyball Recruit’s Journal
👉 https://amzn.to/4qMLr2S

🏀 Basketball Recruit’s Journal
👉 https://amzn.to/4bxljEJ

⚾ Baseball Recruit’s Journal
👉 https://amzn.to/3ZGbCMQ

🥎 Softball Recruit’s Journal
👉 https://amzn.to/4qd4PFp

📍 All resources also available at coachmattrogers.com

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