Revenue Is Down, and Someone Has to Go. Now What? copertina

Revenue Is Down, and Someone Has to Go. Now What?

Revenue Is Down, and Someone Has to Go. Now What?

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Every business dips. If yours hasn't yet, you just haven't been in it long enough.

This week a listener asked one of the most real, vulnerable questions we've gotten: revenue is down, you need to let someone go, now what?

How do you actually reabsorb their role without drowning, and how do you ramp back up when you're ready?

Adrienne and Emily have both lived this. They get into the full picture, the mindset, the framework, and what it actually looks like inside a small team going through a contraction.

What they cover:

  • Why dips are not a sign you're failing, and why one investor won't back anyone who hasn't had one
  • The difference between letting someone go for performance vs. letting someone go because the business has changed direction, and why the second one is actually harder
  • How to look at your team like a coach, not a friend: who do you need for where you're going, not where you've been
  • The 4T framework for reabsorbing a role: Trash, Trim, Transfer, and where AI fits in now
  • Why you should do a time audit before you reassign anything
  • How to keep team morale up when the remaining people are scared they're next
  • What to do when someone has to absorb a role that isn't in their natural strengths -- and why giving them grace and space matters more than speed
  • The clean slate exercise: if you were starting from zero, what would you actually build?
  • Why limited resources produce better creativity than unlimited ones
  • How to leave the door open with people you let go -- and why that matters more than you think

Submit your own questions at www.sortabossypodcast.com

⏱️ Time Chapters

00:01 Welcome and banter

13:16 Today's question: revenue is down, someone needs to go -- how do you reabsorb their role?

13:45 If you haven't had a dip, you haven't been in business long enough

15:40 Contraction and expansion: this is just part of it

16:37 When the business changes direction and good people no longer fit the new model

17:29 How to evaluate your current team against where the business is actually going

18:27 Why financial pressure sometimes forces the business decision you should have made months ago

19:49 Ask yourself: if this were a client's business, what would you tell them to do?

20:16 Start with a time audit -- know what's on everyone's plate before you reassign anything

20:46 The 4T framework: Trash, Trim, Transfer, and where AI comes in

23:28 Reabsorbing tasks into the remaining team: aligning strengths and capacity

24:20 How to keep morale up and make reabsorption feel like an opportunity, not a burden

25:41 Give people grace when they're learning something new -- especially if the previous person made it look easy

27:34 The clean slate exercise: go from zero to one instead of ten to one

30:23 Adrienne's own contraction story and what she had to reabsorb herself

33:27 You're not failing. The metrics just changed.

34:26 How to leave the door open with people you let go

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