Ep 6: On Brand Expression and Being Fully Human

For a long time, I hid behind the intellectual, “safe” side of my business. It felt comfortable. Reliable. Easy to explain.

But parts of me, the poet, the sensual Leo, the mystical, intuitive side, were quietly insisting on being included.

In this episode of The Midnight Edit, I share what happened when I stopped editing myself down and began letting more of my humanity shape my personal brand and business expression.

Inside this episode:

• The trap of building a one-dimensional personal brand
• What shifted when I allowed softer, more creative parts of myself into my work
• A behind-the-scenes story of guiding my client and creative director, Freya, through her own brand expression evolution
• Why people are craving depth, nuance, and real humanness in the brands they connect with

If you’ve been feeling the pull to bring more of yourself into your work but aren’t sure how to do that without losing clarity or credibility, this episode is for you.

Mentioned Resources

• My phenomenal creative director Freya Rose Tanner

✨ Let’s keep the conversation going

I’d love to hear what stood out for you in this episode - feel free to send me a DM on Instagram @emily.mwalker (it's my fav place to hang out!)

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Connect with Emily
Website: https://www.emilymwalker.com
Instagram: https://www.instagram.com/emily.mwalker
LinkedIn: https://www.linkedin.com/in/emilymwalker/