NYC vs AI: The Law That Could Save Filmmaking copertina

NYC vs AI: The Law That Could Save Filmmaking

NYC vs AI: The Law That Could Save Filmmaking

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AI can now recreate your face, your voice, and even your performance.
So who owns you when the algorithm does the acting?

In this episode, we break down the first-in-the-nation AI legislation signed in New York—laws that could permanently change how actors, filmmakers, writers, and creators protect their identity, voice, and legacy in the age of synthetic media.

Signed at the SAG-AFTRA offices, these bills introduce two powerful guardrails:

  • Mandatory disclosure when AI-generated performers appear in advertising

  • Post-mortem consent protections that keep your name, image, and likeness from being exploited after death

We explain:

  • What “synthetic figures” really mean—and why that wording matters

  • How these laws affect indie filmmakers, commercial actors, and creators outside New York

  • Why the Bryan Cranston AI incident and Disney’s partnership with OpenAI accelerated this moment

  • How “opt-in” consent is becoming the new industry standard

  • Where the next legal battle is coming: ownership of characters, not just performers

This is not hype.
This is the legal infrastructure being built right now—and if you work in film, TV, advertising, or digital media, it affects your career whether you realize it or not.

🎧 Listen if you want clarity, leverage, and protection in the AI era—before the rules are written without you.

Follow the show for deep dives on AI, ethics, labor, and power shifts reshaping the future of filmmaking.

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