(1) UNPERFORMATIVE BRANDING: Why Performative Branding Is Keeping You Invisible (2026 Brand Psychology)
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(1) UNPERFORMATIVE BRANDING: Why Performative Branding Is Keeping You Invisible (2026 Brand Psychology)
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Most creators don’t have a content problem. They have a brand identity problem.If you’re a coach or podcaster posting consistently but still feeling invisible, burned out, or like you’re “doing everything right” with nothing converting — this training is for you.In Day 1 of UNPERFORMATIVE: Stop blending in, I break down why performative branding is killing trust in 2026 — and how to build an unmistakable brand voice using brand psychology and archetypes (without faking it or copying trends).This isn’t about better hooks or perfect offers.It’s about building a brand people want to sit with.⸻🧠 WHAT YOU’LL LEARN IN THIS VIDEO: • Why blending in is a brand identity issue (not an algorithm issue) • How ⚡️unperformative⚡️ branding builds trust faster • The role of brand psychology & archetypes in standing out • How to define your authentic brand voice in days, not months • Why clarity — not consistency — is the real growth lever
https://www.youtube.com/watch?v=5iMkIcvnmJQ&t=27s