It’s Sunday night. You’re the deputy mayor of a big city. You sit down to watch a movie and ask Netflix for help. (“Will I like Birdemic? Ishtar? Zoolander 2?”) The Netflix recommendation algorithm predicts what movie you’d like by mining data on millions of previous movie-watchers using sophisticated machine learning tools.
"A Guide to Solving Social Problems With Machine Learning" is from hbr.org, published on December 8, 2016.